Please joing me at the Artists Reception January 7th
5 – 30 January, 2010 wall space
at The Angle Gallery Tashiro Kaplan Building | 312 S. Washington
Seattle.
join us for our Artist Reception during First Thursday ArtWalk
7 January, 2010 6 to 8pm
Our 4th annual New Directions exhibition,
Down+Out
juried by Carol McCusker, curator of the Museum of Photographic Arts
is pleased to present 42 artists challenging the ideas of distance and scale.
Participating artists -
Robbie Acklen | John Aldredge | Jeff Antebi Cordelia Bailey | Chris Bennett | Heidi Bertman Andrew Binkley | Charles Blackburn | J. Wesley Brown Alejandro Cartagena| Pete Cosenza| Matthew Derezinski Kristen Fecker Peroni | David George | Colin Graham
Steve Guttenberg | Ray Hau | Nicole Jean Hill Joshua Hobson | Adam Jaocno | Kirby Johnson Jeffrey Krolick | Sarah Marie Land | Larry Larsen Nathan Lunstrum | Duc Ly | Kora Manheimer Patricia McInroy | Daniel Melo | Charles Mintz Emily Nathan | David Jaewon Oh | Wayne Palmer | Ric Peterson Dawn Roe | Wendy Ross | Michael Seif Sarah Sharp | Peter Tilgner | Ronit Toledano Anna Maria Vag | Jacqueline Walters
Now, more than ever, we need a different way of thinking, a useful way to focus and the energy to turn the game around. I hope a new ebook I’ve organized will get you started on that path. It took months, but I think you’ll find it worth the effort. (Download here).
“don’t leave it up to chance to make sales. Understand who is buying the images you’re shooting, and make sure your marketing plan includes them. This might mean building a clientele and licensing directly. It might mean moving to footage. It might mean none of the above. Like so many creative endeavors in life, the best creatives aren’t necessarily the ones who succeed. The average photographer with superior business sense will continue to dominate.”
Posted by Seth Godin on September 15, 2009 | Permalink | TrackBack (4)
The hierarchy of success
I think it looks like this:
Attitude
Approach
Goals
Strategy
Tactics
Execution
We spend all our time on execution. Use this word instead of that one. This web host. That color. This material or that frequency of mailing.
Big news: No one ever succeeded because of execution tactics learned from a Dummies book.
Tactics tell you what to execute. They’re important, but dwarfed by strategy. Strategy determines which tactics might work.
But what’s the point of a strategy if your goals aren’t clear, or contradict?
Which leads the first two, the two we almost never hear about.
Approach determines how you look at the project (or your career). Do you read a lot of books? Ask a lot of questions? Use science and testing or go with your hunches? Are you imperious? A lifehacker? When was the last time you admitted an error and made a dramatic course correction? Most everyone has a style, and if you pick the wrong one, then all the strategy, tactics and execution in the world won’t work nearly as well.
As far as I’m concerned, the most important of all, the top of the hierarchy is attitude. Why are you doing this at all? What’s your bias in dealing with people and problems?
Some more questions:
How do you deal with failure?
When will you quit?
How do you treat competitors?
What personality are you looking for in the people you hire?
What’s it like to work for you? Why? Is that a deliberate choice?
What sort of decisions do you make when no one is looking?
Sure, you can start at the bottom by focusing on execution and credentials. Reading a typical blog (or going to a typical school for 16 years), it seems like that’s what you’re supposed to do. What a waste.
Isn’t it odd that these six questions are so important and yet we almost never talk or write about them?
If the top of the hierarchy is messed up, no amount of brilliant tactics or execution is going to help you at all.
Ric is a commercial photographer shooting people and products for advertising, corporate, editorial and fine art clients. Ric has owned and managed studios in Minneapolis MN, Portland OR and Seattle WA. Ric also teaches photography, digital imaging, business planning, strategy and marketing at University of Washington, Art Institute of Seattle and University of Phoenix. Ric [...]more →
Down & Out Juried Show at Angle Gallery
Please joing me at the Artists Reception January 7th
5 – 30 January, 2010
wall space
at The Angle Gallery
Tashiro Kaplan Building | 312 S. Washington
Seattle.
join us for our Artist Reception during First Thursday ArtWalk
7 January, 2010
6 to 8pm
Our 4th annual New Directions exhibition,
Down+Out
juried by Carol McCusker, curator of the Museum of Photographic Arts
is pleased to present 42 artists challenging the ideas of distance and scale.
Participating artists -
Robbie Acklen | John Aldredge | Jeff Antebi
Cordelia Bailey | Chris Bennett | Heidi Bertman
Andrew Binkley | Charles Blackburn | J. Wesley Brown
Alejandro Cartagena | Pete Cosenza | Matthew Derezinski
Kristen Fecker Peroni | David George | Colin Graham
Steve Guttenberg | Ray Hau | Nicole Jean Hill
Joshua Hobson | Adam Jaocno | Kirby Johnson
Jeffrey Krolick | Sarah Marie Land | Larry Larsen
Nathan Lunstrum | Duc Ly | Kora Manheimer
Patricia McInroy | Daniel Melo | Charles Mintz
Emily Nathan | David Jaewon Oh | Wayne Palmer | Ric Peterson
Dawn Roe | Wendy Ross | Michael Seif
Sarah Sharp | Peter Tilgner | Ronit Toledano
Anna Maria Vag | Jacqueline Walters
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By rpetesea – December 31, 2009